Golf the World
Golf New Zealand
Golf Travel Market

Cruise Tour World

Marine Tourism
Alaska Cruises
Adventure Isles
Air & Marine
Barge Excursion
BC Ferries
Cruise Map
Cruise Trends
Discovery Coast
Klondike Memories
Queen Charlottes
Seaplane Travel
World of Cruises
Canoe Journeys
Kayaks / Maps
Rivers of Africa
Rivers of Canada

The evolution of IGTM in a booming market

Since the turn of the century, an increasingly large percentage of the global holiday and tourism market can be attributed to the overseas golf market. According to the Golf Benchmark Report 2006, demand has grown significantly: There are now over 57 million golfers and 31,000 golf courses worldwide. 

The golf travel market is expected to further develop over the next 10 years, driven largely by increased life expectancy, improved and cheaper air transport, healthier lifestyles, a growth in disposable income and media coverage in emerging economies.

Given the dynamic and competitive environment in which the sector operates, Reed Travel Exhibitions launched the first International Golf Travel Market (IGTM) in 1998 in Fort Lauderdale, Florida. IGTM has subsequently become the world's premier event focusing on golf travel and 3rd-6th December 2007 will mark the show's 10th anniversary in Cancun, Mexico.

Over the last 10 years, exhibiting companies at IGTM have tripled in size, from 131 exhibitors representing 16 countries to 392 representing 55 countries.

IGTM 2007 once again sets the pace by returning to the Americas; with over 300 specialist suppliers of golf related products from 55 countries already registered.   Over 200 Buyers are expected from Canada, the USA, Japan, South Africa and a very strong representation from Europe.

Exhibiting companies include: Playa Mujeres Golf Club and Questro Golf (Mexico), Abu Dhabi Golf Club, The Montgomerie (Dubai), Mission Hills Golf Club (China), Kenya Tourist Board, Carton House (Ireland), and Argentina Golf Experience By Tvardek among others. Representation from leading European golfing destinations include Portugal, Spain, Ireland Scotland and Italy.

In the last month, several destinations have announced their participation as first-time exhibitors at IGTM including Panama, Puerto Rico Peru, Indonesia, New Zealand. There will be also 32 new main stand holders making their debut, notable names include: Sawgrass Marriott, Doral Resort (Florida), Mississippi, Fairmont Mayakoba (Mexico), Panama Tourist Board, Coco Golf & Country Club (Puerto Rico), Andean Origins (Peru),

Mark Walsh, Reed Travel Exhibitions, Group Exhibition Director said: "After a decade, the show continues to grow from strength to strength. The most important factor is the ability IGTM has to bring over 1000 golf tourism professionals together under one roof to conduct business, network and identify new markets. The global reach of the event is highlighted more than ever this year, with a strong presence from USA/Canada, South America, Europe, Asia and Africa".

IGTM 2007 is sponsored by Cancun Convention and Visitors Bureau and the Mexico Tourist Board

Highlights of a decade

§  IGTM 1998.  4th- 6th Dec. Fort Lauderdale, Florida. 131 exhibitors from 16 countries.

§  IGTM 1999. 1st&endash; 4th Dec. Vilamoura, Portugal.

§  IGTM 2000. 10th-13th Dec. Jacksonville, Florida. Attendance from 44 countries

     IGTM 2001. 5th- 8th Dec. Sun City, South Africa. Exhibitors representing 31 countries. Buyers represented 23 countries.  460 delegates in attendance

§  IGTM 2002. 8-11th Dec. Biarritz, France. 35 countries, 263 exhibitors, 178 buyers.

§  IGTM 2003. 8-11th Dec. Punta Cana, Dominican Republic. 38 countries, Barcelo Convention Centre. First-timers Hungary, Brazil, Argentina, Costa Rica, Jamaica and Mauritius. 

§  IGTM 2004. 6th-9th Dec. Estoril & Sintra Golf Coast, Portugal. 910 delegates.

§  IGTM 2005. 5th-8th Dec. Maspalomas Gran Canaria. Islas Canarias. Spain. Over 950 delegates from 47 countries. Exhibitors 377 

§  IGTM 2006. 20th-23rd Nov. Andalucía, Spain. 36% increase in new buyers to 333. 392 exhibitors from 47 countries. First-timers Hong Kong and Colombia. New destinations: Cuba, St Vincent & The Grenadines.

§ IGTM 2007.  3rd &endash; 6th December, 2007 Cancun, Mexico. 55 countries in attendance


For further information please contact Paola Cubillos  +44 (0) 207 403 8894 or e-mail paola@triggerfish.co.uk or visit http://www.igtm.co.uk


Buyers and media can register online at: www.igtm.co.uk 

Reed Exhibitions is the world's leading events organiser. In 2006 Reed brought together over six million industry professions from around the world generating billions of dollars in business. Today Reed events are held in 34 countries throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 37 fully staffed offices.


Reed organises a wide range of events, including exhibitions, conferences, congresses and meetings. It's portfolio of over 460 events serves 52 industry sectors, including: Aerospace, building and construction, design, electronics, energy, oil and gas, entertainment, food and hospitality, gifts, healthcare, IT/telecoms, jewellery, manufacturing, marketing and business services, pharmaceuticals, property, publishing, security, sport and recreation, transport and logistics, travel.


• Working closely with professional bodies, trade associations and government departments Reed ensures that each and every event is targeted and relevant to industry needs. As a result, many Reed events are market leaders in their field.


• Reed Exhibitions is part of Reed Elsevier Group plc, a FTSE-100 company and world-leading publisher and information provider. In 2005, Reed Elsevier made adjusted profit before taxation of £1,002 million on turnover of £5,166 million. 


• Reed Travel Exhibitions organise 15 events worldwide: World Travel Market, Arabian Travel Market, C.I.S. Travel Market, EIBTM, British Travel Trade Fair, Asia Pacific Incentives & Meetings Expo (AIME), International Golf Travel Market, Top Resa, ICCA Exhibition, in association with the ICCA Congress, International Luxury Travel Market (ILTM), La Cumbre, City Break, China Incentive, Business Travel & Meetings Exhibition (CIBTM), Gulf Incentive Business Travel & Meetings (GIBTM) and Asia Luxury Travel Market (ALTM).


• For further press information, please visit the Reed Travel Exhibitions' website at www.reedtravelexhibitions.com