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Lethbridge, Alberta

 

Lethbridge, Alberta was like a second home to me for at least a decade when I lived in Calgary, owned a thriving advertising agency, and was active with several key industries located that Southern Alberta community. Of major importance was agriculture, creating campaigns for the Alberta Government, Cargill, the potato industry at nearby Taber. My first manufacturing client in the city was Prebuilt Industries, managed by Elmer Ferguson and operated by the Merriman family, whose principals were Chester and his son Dale. Prebuilt manufactured portable camps and a popular line of travel trailers and motor homes, which were sold across Canada by a network of dealers, many of whom also sold mobile homes - a strange mix but common at the time. I had the opportunity to meet and work with this army of over 200 dealers and to provide them with marketing tools in both French and English. This led to our winning the industry's public relations account, which opened up new horizons.

The Lethbridge company's well established brand name was "Scamper” and owning my first travel trailer led me into the wonderful world of recreational vehicles, even to enroll my family in a trailer club. The RV travel experience is an area we intend to feature much more on this web site, so we welcome your items and stories. My associate, Don Markowsky became so impressed with the RB industry, he went into it full time, and pioneer in the RV rental field. He focused on the European market, primarily Germany, and to my knowledge is still active, working from Calgary. Last time I saw him was at Rendezvous Canada, a major travel industry event.

More of the Lethbidge profile to come, including airport information.

Here is some official background information from Lethbridge Conventions and Visitors Bureau (LCVB)
Lethbridge, the service center for southwest Alberta, offers the ideal setting for conferences, meetings and special events. There are 16 major hotel/motel facilities in Lethbridge providing 1272 rooms for year round occupancy. This number escalates to over 2,000 rooms with dormitory and suite accommodations during the summer months when the Lethbridge Community College and the University of Lethbridge residences open up to convention guests. Varying levels of accommodation, based on rental rates and on-site services, provide a choice to the convention and event visitor. Four of the 14 facilities have complete convention service with the ability to facilitate as many as 1,200 people. Larger events can be held at the Lethbridge Exhibition Pavilion and the Enmax Centre and the Lethbridge Soccer Centre.

Tourism and Hospitality Information
http://www.city.lethbridge.ab.ca/profile/19.htm