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Congratulations to Chip Caruso and staff at Travel Industry Shows for another successful event. We recommend this show highly to our readers and will gladly assist you in becoming an exhibitor. We will also help you generate publicity through consumer and travel trade media in the Western USA, Canada and beyond. Marketing related information on the San Francisco Bay Area, San Jose and the Silicon Valley, plus other key areas is available in our family of web sites. Golden State opportunities. . We also recommend CruiseTour World May 14 and 15, which is featured on all our web sites. Contact , phone (604) 681-0718. fax 604 681 6595

PLEASANTON, CA, March 2: A record turnout for a Bay Area Travel Show attracted more than 6,000 consumers and 253 travel agents last weekend at the Santa Clara Convention Center near San Francisco.  Chip Caruso,  President of Travel Industry Shows, said, "When we launched the Bay Travel Show, we drew less than half of this year's turnout because we coincided with the Iraqi War and encountered the SARS scare, among other issues beyond our control.  But we knew that this area could support such a project, based on demographics in terms of affluence and travel demand."  Caruso went on to add that, "the result of this year's show demonstrates what we can accomplish with a level playing field."

California Dreaming: An Overview
1. North Coast / 2. Shasta Cascade / 3. Gold Country
4. High Sierra / 5. San Francisco Bay Area / 6. Central Valley
7. Central Coast / 8. Desert / 9. Inland Empire
10. Los Angeles County / 11. Orange County / 12. San Diego County
And here's what some of our exhibitors had to say:

"This show was phenomenal, it was non-stop all day and the consumers were serious buyers," said Melissa Mango, national accounts manager of Sandals Resorts.

"This was an excellent venue for attendees.  Good mix of exhibitors; great crowd and they were motivated," said Alani Liu, regional director of sales, Outrigger Hotels & Resorts of Hawaii.

"We were overwhelmed by the large number of consumers and the response of the travel agents.  What a way to get the word out," according to Leticia Guevara, tourism coordinator, Sacramento CVB.

"I'm real happy with the response and the number of people attending.  The Bay Area Travel Show targeted the right audience," said Andrew Rostkowski, key account manager, Celebrity Cruise Lines.

Next year's dates are the weekend of February 26 & 27, 2005, again at the Santa Clara Convention Center.  Travel Industry Shows (TIS) of Pleasanton, CA, produced this pace-setting show, and TIS also will be producing the second annual CruiseTour World (the best attended cruise and tour show of '03), scheduled on May 14 & 15 in Ft. Lauderdale. Also coming up is the Honeymoon & Romantic Getaway Show and Conference, October 29 & 30, again in Long Beach, CA.

For more information, contact Chip Caruso at (925) 249-2233, ext. 202, or go to



Arco Olympic Training Center

Beyond Limits Adventures, Inc.

California Dept. of
Motor Vehicles

California Western Railroad
Skunk Train

Carlsbad Company Stores

Choice Hotels International

Croce's Restaurant

Days Inns of America

Destination Group and
Sightseeing USA


Grand Pacific Resorts

Hotel Circle Inn & Suites

Inn Suites Hotel Buena Park Resort

Knott's Berry Farm

La Jolla Cove Suites

Legoland California

Long Beach Aquarium
of the Pacific

Mariposa County Visitor's Bureau

Medieval Times
Dinner & Tournament

Movieland Wax Museum

Napa Valley Wine Train

Old Town Trolley Tours

Palm Springs Aerial Tramway

Paramount Parks Great America

Quality Inns

Queen Mary Seaport

Ramada Inn Burbank

Ramada Inn Hollywood

Ramada Limited Santa Barbara

Ramada Limited San Diego

Ramada Plaza Hotel LAX North:
Culver Cit

Roaring Camp &
Santa Cruz Big Trees Railroad

San Diego Museum of Art

San Diego Zoo/Wild Animal Park

San Jose Convention &
Visitors Bureau

Santa Cruz Beach Boardwalk


Six Flags Magic Mountain

South Coast Plaza

Tarsadia Hotels

Universal Studios Hollywood

Wild Bill's Western Dinner Extravaganza

Winchester Mystery House

Much more to come.


For more information (949) 833-9002.